The customer says the price is high, what should the air compressor seller do

The customer says the price is high, what should the air compressor seller do

After quoting customers, we often encounter such a problem, "Your price is too high". Strictly speaking, it is not a rejection of the question "your price is too high" raised by the customer. This is actually a positive signal.

　　01. Is price your only consideration?

　　Words: "You mentioned the price at the beginning. May I ask, is price the only thing you consider? Whether the product is suitable for you, and whether it is energy-saving, don't you care?"

　　02, too expensive, is a catch phrase

　　话术: Sometimes, some people just open their mouths and say that it is too expensive. This sentence is his mantra when purchasing. When you see this kind of person saying it's too expensive, tell him, you can compare it before talking about it.

　　03, too expensive is a way to measure products

　　Words: "The price of a good product is naturally high. You have to buy good quality, branded, and guaranteed products. Spend more money. Isn't it a worry?"

　　04, let alone the price

　　话术: "Price is an issue that we are all concerned about. Let's leave it behind and say, let's see if the product is suitable for you. Then we will discuss the price."

　　05. Ask the other party to explain the price

　　Words: "Why do you think it is too expensive?" First, see if the other party can point out the reason for the high price, and then explain it.

　　06. Shape product value to increase product price content

Words: As soon as the summer vacation in Beijing, summer camps from all over the country flock to them. As long as ordinary t-shirts, pens, and bookmarks, the sales form with Peking University patterns is very good. When someone bargains with these vendors, the vendors Just say: "These things are very common, but there is one more Peking University logo!"

　　07、Good is expensive

　　Talking: "Of course the better, the more expensive. Have you ever heard of cheap and expensive?"

　　08, big numbers are afraid of calculation

Words: "Our product has a relatively high price, but let's calculate it. Our product is guaranteed for 10 years. Divide the price by 10, 12 months a year, then divide by 12, and 30 days a month, then divide by For 30 days, you see, you can use this product safely for only 2.7 yuan a day. Do you think it is expensive?"

　　09, on the grounds that there are many users

　　Talking: "Yes, our price is very expensive. But dozens of factories around are using it, do you want to know why?"

　　10, you get what you pay for

Words: "Have you ever bought something without spending money? Have you ever regretted using it after saving money? Do you agree that you get what you pay for? We can’t give you the cheapest price, but we I can give you the most reasonable deal!"

　　11, comparison method

　　語术: "Give you a piece of paper. Write the benefits of this product on the left and the bad ones on the right. Finally, look at the comparison between the left and the right."

　　Understand the customer's valuation of the product

　　Words: "How much do you think it is worth?" Let the customer tell you his evaluation of the value of the product. Knowing the customer's value mark, it is natural to answer.

　　12, price is important or effect is important

Words: "Do you say that the price is more important or the effect is more important?" When customers answer this question, there are usually two answers: one is the effect is important, then the problem is solved; the second is equally important, yes, the price and effect are Do you dare to buy unreasonable products that are interdependent, mutually assured, and at low prices? 　　 13. Do you only care about the price?

　　Talking: "Do you only care about the price? Don't you care about other factors? Such as quality."

　　14. The object of comparison

Words: "The price you mentioned is too high. Which product do you compare with?" The company requires all front-line sales personnel to answer uniformly when customers say that the product is too expensive. Product ratio?" At this time, if a customer says that the price of a similar product of a certain brand is low, the salesperson will tell him the price composition, parts and brand of that product. Naturally speaking, it is reasonable and convincing. If the customer cannot tell when the price of a certain brand is low at this time, it will naturally be an excuse.