Compressor energy-saving service industry is facing problems and puzzles

Compressor energy-saving service industry is facing problems and puzzles

Because the author is doing compressor energy-saving services, I often discuss the current situation and development of the compressor energy-saving service industry with my colleagues, and I am often asked several representative questions. I also feel that there are several common problems among practitioners. Representative confusion.

The question is: First, will the compressor industry disappear? Second, how does the company develop in such a fierce industry competition environment? The confusion is: First, is it a wrong decision to list on the New Third Board? That is to talk about the phenomenon of discoloration in the capital market; secondly, is the compressed air system contract energy management service a pit? Should we continue to do it? Third, many people are talking about the gas selling model. Will it replace the contract energy management service model? Fourth, should it be the same as others, with the support of attracting investment from all over the country, expand the industry and engage in upstream and downstream businesses? For example: opening an air compressor factory, opening a post-processing factory, opening a pipeline factory or self-built channels, etc.

　The author has made in-depth thoughts on these problems and puzzles, and concluded that: This series of problems and worries will inevitably be encountered by the compressor industry as a practitioner during the development of the market economy and the background of the new era. These problems are for the enterprise; whether it is a blessing or a curse depends entirely on the enterprise operator's ability to grasp and deal with these times. Will it succeed in transforming and upgrading through wind and waves, or will it sink and be eliminated by the market? There is no doubt that proactively facing problems, analyzing problems, and solving puzzles is our only choice

First of all, we must abandon the mentality of blindly following the trend and rushing to the doctor, soberly understand the market environment, the current situation of the industry, and our own capabilities. Instead of seeing others changing, they are upgrading, and others seem to be doing well. Take action immediately and devote yourself to the new job. Of course, you can't just sit back and wait for others to turn, and then you can turn yourself when you see the change. Change is the theme of the development of the times. If you don't take the initiative to adapt to changes in the market, or quickly seize market opportunities, companies will never have a big opportunity to develop.

　Compressor industry is a general machinery industry, which is a necessary equipment for economic production. Unless there is a new technology that can replace compressed air, this industry will always exist and will not disappear, and there will always be opportunities for development. Therefore, we must grasp the principle of change and change in a favorable direction on the basis of safety.

Second, changes should be made by seizing the times and opportunities. The current era is an era of open markets, a crisis-ridden era, a fickle era, and an era full of opportunities. The open market means that the industry is fully competitive and fierce, but as long as your products are competitive, your services are distinctive, and your market positioning is accurate, you will have no market barriers and will not be excluded by monopoly. You can always Cut a piece of market cake; crisis-ridden means that some seemingly good opportunities are always accompanied by high risks. In today’s era, the partnership system and equity incentive mechanism are advanced mechanisms that stimulate the company’s internal motivation and integrate internal and external resources to promote the transformation and upgrading of the company.

However, if they are not applied well, they will also bring dangers; good changes are a vivid reflection of the current market situation. There are no eternal friends and no enemies, only eternal interests. Today’s competition, tomorrow’s cooperation, separation and cooperation often happen overnight; in the end, this era does give us too many development opportunities, the opportunity to enter the upstream and downstream industries through equity investment, and the opportunity to sell products to the world through the Internet In any corner of the market, there are opportunities to upgrade product quality, optimize product structure and gain more market share through internal upgrades.

　Once again, the capital market gives us; the traditional compressor industry; is it digging a hole or giving benefits? Why did it fall into a situation where the capital market becomes discolored? In fact, the core and most fundamental reason lies in our lack of a correct understanding and understanding of the capital market and lack of professional learning in the capital market. Our understanding remains only in the place where the capital market is to make a fortune and become famous, or stay at the level of passive manipulation by intermediary service organizations, or stay in the theory of training classrooms. For example, have you carefully read and researched the "Company Law", "Securities Law" and other basic laws and regulations related to the capital market and the "Articles of Association" that regulate the governance of the company; have you really understood the first level of the three meetings, namely the shareholders meeting and the board of directors The value and significance of the board of supervisors and senior management. If we just stay at the level of simple cognition and judgment from others, how can the capital market be a welfare for us?

In fact, the two largest GEM listed companies in the industry, Kaishan and Baosi, have achieved a breakthrough in market value of billions to 10 billion through capital and capital operations, and realized the globalization of the market and the global integration of technical forces. Realize the high-quality resource allocation of advanced technology and talents, advanced equipment and manufacturing. In the past 10 years, a few cases of mergers and acquisitions by a few foreign brands in the Chinese market have also achieved market relief, capital value enhancement and brand appreciation for foreign brands. There are also some companies listed on the New Third Board, which indeed highlights the value and power of capital. Therefore, operating companies with the norms of the capital market will surely become more and more brilliant in the new era. After all, the more standardized the company, the lower the operating costs and the higher the operating efficiency.

Fourth, the compressor is one of the four major energy-consuming equipment recognized in the world. It is an electric tiger. Its power consumption accounts for 8% to 12% of the total annual power generation. At the same time, the low efficiency of the entire compressed air system management, resulting in huge energy waste is also obvious to all. Therefore, under the increasingly tight energy, rising cost pressure, and strict environmental protection requirements, energy saving and efficiency improvement are inevitable issues in the compressor industry. , And the contract energy management service is the best player to solve the problem

Fifth, the market-oriented mechanism of contract energy management service is a new energy-saving mechanism based on market operation that began to develop in western developed countries in the 1970s. It is the best solution to energy consumption and improve management efficiency that has been proven by the market. Program. It is considered to be because in the market with lack of integrity management, improper application of energy-saving technology, failure to keep up with energy-saving management, ineffective measurement of energy-saving effects, limited financial strength and blind pursuit of multiple projects, and unaccustomed Under the influence of many factors such as continuous monthly collections and high expected returns, it seems that I have not made any money after hard work for several years, or even lost money. In fact, the contract energy management service itself is not a tool for making quick and easy money. It is a high-level, high-risk, and high-yield service that requires real energy-saving technology, management level, financial strength, and operational capability. Only the management thinking of slow development, refined operation and slow profit can be managed.

The gas selling model, similar to the way of household gas supply and charging, is also a good market model. Economic development requires innovation in business models. The innovation of business model can not only activate an industry, but even change the future of an industry. For example, the emergence of shared bicycles quickly saved the traditional bicycle industry; the emergence of contract energy management service models promoted the development of the compressor industry and made energy saving Compressor industry label. The emergence and maturity of the gas selling model will add a wonderful touch to the innovation and development of the compressor industry. Both the gas selling model and the contract energy management service model have their own advantages and disadvantages. They do not have the possibility of declining and replacing and being substituted. They are just based on different service models based on different project conditions, customer needs, and technical requirements.

　Fifth, manufacturers and distributors have always been a pair of interdependent and mutually-gaming buddies, and both sides need to use the other's strength to expand the market. However, after the manufacturer's production scale increases, it will gradually penetrate the downstream sales side through various forms such as exclusive regional agency, outsourcing sales, and joint venture branches, in order to obtain more market sales and market voice; and dealers often It is a sales and excellent factory. After having a certain sales foundation, it starts to develop itself as a production factory, develops upstream, independently controls the source of production, and provides more convenience, profit space and competitiveness for back-end sales. Whether manufacturers build their own sales channels downstream, or dealers develop and build factories upstream, they are all in line with the market game rules, as long as they have the corresponding funds, technology, talents, suppliers, sales channels, venues, and risk control. If you have the ability and dream, you can extend the industry. Industrial extension is not only conducive to improving efficiency at the operational level, but also conducive to the appreciation of capital value.

The progress of society and the development of industry are accompanied by problems. What kind of problems are solved will create the characteristics of the times. Under the economic situation of the new era, the new problems and confusions faced by industry personnel who take the compressor industry as the basis for survival and the foundation of their business are inevitable. Solving these problems and analyzing these problems is also the responsibility of industry personnel. Whoever solves these problems most thoroughly will become an outstanding player in the market.